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Why does your business need sales forecasting software?

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In today's fast-paced world, enterprises must deal constantly with changing market conditions. Changes in demand for products can be caused by various factors, such as changes in market capacity, worsening living standards, legislative innovations, etc. It is difficult to forecast sales solely by expert judgment methods, which are based on the subjective opinion of specialists who are experts in their respective fields. An accurate forecast allows you to reduce production storage costs, optimize the utilization of production capacities, and reduce transportation costs. A growing number of companies are using special software to predict sales. The use of information technology by enterprises is a necessity for their success. The purpose of this article is to determine the best software for forecasting sales. To achieve this goal, it is necessary to review the market for programs that forecast sales and conduct their comparative analysis using the matrix method. There is sti