Sales and Operations Planning
Oftentimes, success in business can be correlated to how
well the departments within a company communicate with each other and achieve
their own personal goals. Some of these department goals may include: Finance –
Stay within the budget, Sales – to meet the demand of the consumers, Operations
– Manage a supply that is as close to the demand as possible, Marketing –
Create more demand, etc.
It would be significantly more difficult for all of these
departments to achieve their own personal goals without collaboration. Let’s
take sales and operations for example. The goal of the sales team is to make
sure that the consumer demand is met. The goal of the operations team is to
make sure that there is enough supply to meet the demand without producing too
much supply. This is a tricky task because it is entirely based on what the
sales team is able to accomplish.
For these reasons and more, Sales and Operations Planning software was created. Sales and Operations Planning, commonly referred to as
S&OP, allows the user to create a sales forecast that uses historical data
to calculate how many sales, and more specifically, how much revenue will be
generated. This allows the sales team to set goals around how much they are
predicted to sell. This then in turn allows the operations team to have an
accurate prediction of how much product they will need to have in order to meet
the predicted demand without overstocking or stocking out.
The consequences of overstocking or stocking out on an item
can be detrimental to the progress of a company and even negatively impact
every single department within. If a popular item is understocked, then
marketing becomes useless because the demand is there, but the product isn’t.
Sales are useless because they couldn’t meet the demand even if they wanted to.
Finance is hurt because a lack of revenue leaves fewer resources for the company
to meet their expenses. However, without product, the opportunity to receive
revenue is lost and therefore it is as if the company has lost money it otherwise
would have had. Therefore, we see that stocking out, an event that can be
prevented by a proper sales forecasting tool is detrimental to every
department within the company.
Not only is understocking a product an issue, but if an
item is overstocked, similar problems occur as well. Valuable space that could
have housed other products is taken up by the overstocked product. This means
that the operations department will not be able to have enough of a possible,
higher-value product. The sales/marketing departments may not be able to push
the products that they otherwise would have intended to because of an urgent
need to clear up space in the warehouse by pushing the overstocked product.
Finance once again is not able to meet budget goals, likely due to the sales
required to push the overstocked product combine with a lack of sales for more
valuable products. Therefore, we see again a plethora of issues that could have
been prevented by a proper revenue forecast.
With the wide array and availability of sales forecasting software options, there is no excuse for any company, that has a desire to
increase value, to continue on without sales forecasting models. Unfortunately,
sometimes a solution might either have too many features that a company may not
need, or not enough features that a company does need.
For this reason, Avercast has created a personalized
solution with the latest client-requested features. We offer a wide array of
products that you can pick and choose depending on the plan and budget you have
available. Even if we do not have a feature that you require, we are always
happy to work on developing that solution so that we are able to help both your
company, as well as other companies, that may have the same issue and therefore
require the same solution.
With confidence in an efficient plan for demand by having an
accurate revenue forecast, sales and operations will be able to work together
seamlessly in order to meet the right demand at the right time in the right
place.
All of the departmental issues that previously occurred, as
a result of overstocking/stocking out, are now resolved and therefore every
department is impacted in a positive way. We can guarantee an increase in both
efficiency and quality of the planning process of any company. This will result
directly in a surplus of accessible funds within the first year. Each year the
forecast will grow even more in both accuracy and value due to the implantation
of sales and operations planning software.
Understanding the cooperation between each department in a
company is integral to the success of that company which is why we are writing
articles such as these to explain the importance of software that can
cohesively unite such departmental divides. Through research and personal
development experience, we strive to present the most relevant and useful
information to you, as a reader, in order to successfully present a report.
We will continue to keep you up to date on all things supply
chain and software related. We are also constantly striving to keep our
articles relevant and interesting to help both small businesses and large
corporations alike.
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